Resume

Education

2012 - 2013
Brazil

MBA - Digital Marketing

Escola Superior de Propaganda e Marketing
2010 - 2011
Brazil

Post Degree - Web Management

SENAC
2004 - 2008
Brazil

Bachelors - Advertising And Marketing

Fundação Armando Alvares Penteado

Experience

2019 - Present
WONDR Experience

Digital & Technical Manager

WONDR is a place that invokes inspiration, imagination and pure joy. It’s a dazzling adventure where you’re invited to play, share and explore.

Responsible for providing comprehensive digital and technical support across various departments, from Hosts to the CEO. I specialize in exploring and implementing new and innovative approaches to enhance the technological aspects of our operations, resulting in successful improvements that boost revenue and profit. Among the key projects implemented under my leadership were the WONDR Photo Booth Camera, IoT integrations, Sales Dashboard, implementation of Customer Service (CS) and Horeca systems (for all the venues), Point of Sale (POS), Payment System, APIs and more.

2018 - 2019
Insight TV

Digital Marketing Manager

Insight TV is the world’s leading 4K UHD channel featuring action sports, lifestyle and entertainment shows. We produce our own content and as content creators, we are all about taking our viewers on an adventure.
2017 - Present
Upwork

Digital Marketing and Social Media Freelancer

Digital Marketing, Inbound Marketing and Social Media Consulting Services for different clients: InglesNuECru.com, FacilPizza.com.br, The Bridge, 20th Century Fox, PhilyMack.com, Grano Studio, Senses Plastic Surgery, DeROSE Method
2015 - 2017
Alibaba Group

Digital Marketing and Social Media Manager

Digital Marketing, Projects, UX and Content Strategy Management for AliExpress.com including Social Media Networks (Facebook, Instagram, Twitter), EDMs, Push Notification, Content Localization, Facebook Ads and Conversion.
2010 - 2015
T4F Entretenimento

Digital Marketing

Responsible for starting the online strategy and presence of the company corporate image and its products, websites and hotsites, as well as elaborating Google Analytics reports and Google Adwords campaigns (creating and optimizing sponsored links). Periodically the results were presented to the company's Board of Directors. Implemented the major social networks, including Twitter, Facebook, Flickr and Foursquare (for company's corporate identity and image, and promotion of some of the products). Some of the products I worked on: Lollapalooza Brazil, U2, Avril Lavigne, Yanni, Backstreet Boys, Titanic: The Exhibition, Mamma Mia!, The Witches of Eastwick, Cirque du Soleil - Varekai and other entertainment content.
2013 - 2014
Tickets For Fun

Digital Marketing

Worked on the development of the new Tickets For Fun Website (Version 5.9 B122 R0) Front End - User Experience, Usability and Look'n'Feel. Search and Schedule improvement. Development and Implementation of Tickets For Fun E-commerce Merchandising Stores.

Certifications

2017

Google Adwords Fundamentals

Google Ads Fundamentals covers basic and intermediate concepts, including the benefits of online advertising and Google Ads, and best practices for managing and optimizing Google Ads campaigns.
2017

Google Adwords Search Certification

Google Ads Search Certification covers basic and intermediate concepts, including best practices for creating, managing, measuring, and optimizing search ad campaigns across the Search Network.
2017

Google Analytics Individual Qualification

The Google Analytics Individual Qualification covers basic and advanced Google Analytics concepts. This includes: planning and principles; implementation and data collection; configuration and administration; conversion and attribution; and reports, metrics, and dimensions.
2017

Hubspot Inbound Certified

Discover the fundamentals of inbound, the inbound methodology and the flywheel and learn how to apply them to your business. The Inbound Certification Course teaches you how to run a successful inbound business, from marketing to sales to services.
2014

Web Development with HTML5, CSS3 and JavaScript

How to build elegant HTML5 and CSS3 websites, making them completely responsive to virtually any device on the market. Discover the world of HTML5 and get to know that mark-up language, and then we will turn our attention to CSS3 and get down to some serious customization and optimization.

Skills

Digital Marketing

100%

Digital Strategy

100%

Social Media

100%

Social Media Marketing

100%

Content Management

95%

Google Tools (Adwords / Analytics)

95%

HTML / CSS

95%

Web Design

95%

Print Design

90%

Graphic Design

90%

UX / UI

80%

Logo Design

80%

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